Sneak King

The player takes control of The King, the mascot for Burger King, who is tasked with sneaking around while delivering 4 different types of Burger King meals to hungry people. Sneak King's gameplay consists of four levels to explore: the Saw Mill, Cul-De-Sac, Construction Zone, and Downtown. Each level features a unique map with 20 challenges to be completed. There are two game modes, free-play mode and challenge mode.

Free-play mode occurs whenever the player is not currently undertaking a challenge or after the player changes levels. In this mode, the player can freely explore the area without noise or sight detection and use the minimap to see unlocked challenges and non-player characters (NPCs).

The origin of three Burger King-themed Xbox games, including Sneak King, began when senior executives from Microsoft and Burger King met at Cannes to accept awards for their I Love Bees and Subservient Chicken advertising campaigns. Microsoft and Burger King's executives decided to produce Xbox games that would take place in Burger King-themed context that would not be reduced to blatant advertisements. Blitz Games Studios would become involved in the project after Blitz Games Studios' co-founder, Philip Oliver, discussed an interest in producing Xbox Live games with Microsoft's Xbox Live Arcade portfolio manager, Ross Erickson. Oliver's interest was hampered by a lack of funding, but Erickson agreed to notify Oliver of any leads on advertisers looking for product placement.

A week or two after that, Oliver received a call from Erickson about Burger King's interest in creating three games. In the fall of 2005, Blitz Games entered into talks with Burger King and the development began in February 2006.

GameSpot's Jeff Gerstmann described it as weird and poorly made, but concluded that "Sneak King is a one-trick pony that is an interesting curiosity with a subversive sense of humor." 99 price point made it the cheapest Xbox Live game. Although noting the presence of game-breaking bugs, he said the budget game was worth purchasing because of its food delivery dances. Brudvig also noted that the graphics were impressive for the cost of the game, but the interactive maps were found to be quite limited and environmentally sparse.

X-Play rated the game as one out of five, but noted that "[t]his is the game that really got the buzz going about BK's whole foray into gaming, thanks mostly to screenshots of the Burger King hiding in a garbage can, lying in wait for what appeared to be a college-age woman walking toward him. Stalking in the name of great taste." Kate Macarthur of Advertising Age noted that, "Burger King's Sneak King video game for Xbox may not have won rave reviews, but gamers still bought more than 2 million copies."